Well, in case you don't know what that little load o' letters and numbers are, let me explain.

Every month retailers receive a book called PREVIEWS. It's from Diamond Distributors, and it tells them what's coming out in a couple of months. So, for example the SEPTEMBER issue (which comes out at the start of the month) will advertise the following NOVEMBER's issues and comics. And so the retailer can look through the publishers and decide what they want on their shelves.

Now - this is where the fun part starts. You see, if you want a comic that's out in November, and you walk into that shop IN November - unless, they ordered it, it's unlikely to be there. If we're talking a Marvel or DC Comics comic, the chances are that it'll be there regardless, but if it's an indy comic? Probably not.

So. To ensure the comic you want is in, you have to PRE-ORDER.

And, if you decide to buy Hope Falls (which of course you DO want to...) you can do it one of two ways.

Firstly, take this number - SEP073850 - to a comic store RIGHT NOW and ask them to order the comic for you.

Secondly, print this form and fill it out -

- and take it to the shop.

And remember, forgetting to pre order is not an excuse. The more pre-orders we can raise, the better numbers we'll do. William West of Diamond is already such a fan of the book that he's given us the order code a week earlier than we should have, so let's make this week work for us, eh?

Spread the word. make banners. Link people to www.hope-falls.com. If you're a retailer, email me at mrtonylee@gmail.com and I'll send you a PDF of issue #1. And, if you want - issue #2 as well.

If you're a reviewer, email me as well - and we'll sort you a review copy.

This really is a great book, and we want to make sure that it gets out there. because numbers mean sales, and sales means a lack of cancellation threats...

So...

(And yes, that's a panel from issue #2...)

Go. Spread the word. Let's start this ball rolling, finally.